Marketing is about delivering value. By gaining valuable insights into commerce and consumer demands, marketers can create connections between behaviors, psychology and the business world. At Whitworth, you will learn a breadth of skills that go beyond those needed for advertising and sales to help you become a concise communicator, creative thinker and sound decision-maker.
Associate Professor Edna Ndichu specializes in consumer behavior, managerial marketing and marketing research.
Professor David Sloan specializes in business psychology, organizational behavior, human relations and marketing.
Marketing graduates are prepared for careers in advertising, design, sales, brand management, market research analysis, customer relations and social media.
Whitworth offers an accelerated master of business administration option to undergraduates through our Step Up program. This program allows you to begin working on your Whitworth MBA as an undergrad and complete the program in one to two years after earning your undergraduate degree. If you are interested in learning more, please contact our MBA director. We also offer minors in accounting, general business and leadership.
"Something that surprised me about my business administration major is how easy it is to have multiple concentrations within the major. I easily added a management concentration to my four-year plan, which only requires a few additional classes outside of my marketing concentration."
Amelia Hewson '23
Explore what it's like to major in the areas that interest you through the experiences of Whitworth students.